The Buyers Experience
This article shows a series of screenshots demonstrating the experience (or "flow") that a buyer of your product will experience.
Products can be bought via our Instant Buy links or buttons anywhere on the web - whether it be your website, blog, facebook, myspace or an online shop. They can also be bought via our Cart system which looks like the following:
When a buyer clicks one of the Instant Buy links/buttons or clicks Checkout on the cart, they are redirected to our servers where we show a page that explains they are being taken to a payment page. The wording on this page reflects the payment gateway you've setup but using PayPal as an example it looks like this:
If you are using Google Checkout then the buyer will be taken to a payment page like this:
If you are using PayPal then the buyer will be taken to a payment page like this:
If you are using Stripe, Authorize.net or SagePay then the buyer will be taken to a payment page like this:
If the sale is through a Clickbank affiliate then the payment screen looks like this:
And if the sale total is zero (either due to a free product or a discount code used) then the buyer is shown a screen where they enter their name and email address:
After the payment is complete, or the details have been entered on the free screen, the user can click a button to be returned to our site. At this point the experience will differ depending on whether the order is for digital or non-digital products.
For non-digital orders (tangible goods and services) the buyer is told to check their email. Once payment clears which normally takes just a few seconds, the buyer is sent an email with details of their order. The vendor must then either ship the product and marked it as dispatched (the buyer will get an email to say it's on the way) or contact the buyer to arrange the carrying out of the service. They will know to do this because they are also sent an email at order time with details of the buyers address or contact details (depending on whether the order is tangible or a service).
For digital orders the buyer ends up at a waiting page whilst payment is cleared and the files prepared. Generally speaking the buyer does not wait for more than 10 seconds at this screen although occasionally it can take longer (this normally happens when the buyers payment details are seen as 'risky' to the payment gateway). Regardless of whether the buyer clicked the return button on PayPal/Google Checkout or not, they will receive an order email with details of the download location so they can access the files at a later date.
This page automatically refreshes and once payment has cleared, the user is redirect to the download page.
Once the elapsed download window has expired or the number of downloads been used up (by default this is 3 download attempts but it is configurable) the files are no longer downloadable.